It is very possible that I just don't get how useful this appliance is. To me it seems like a very bizarre product that accomplishes the same task as a clothes dryer, just far more inefficiently. A regular dryer can dry several bras at once, and can even dry other non-bra clothing items.
I really hate bulky appliances that can only accomplish a single and specific task. And of course there is a site for that.
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Not that this device is a good idea though, I think most people let their bras air dry, which is far better all around (cheaper, less of an environmental impact, etc)
I also agree that air drying is just fine. ;)